The Blog

Thoughts, Musings & Insights from Your Team of Marketing Butlers

Trust… Adjusted

In our last post on this topic, we discussed the ways in which trust, or lack-thereof, could cause some serious issues for your business in the eyes of behavioural economics. This is a pervasive issue facing consumers, 80% of consumers don’t know who to trust because of false advertising, fake news, and contradictory information

Read Article »

Trust… Discussed

Trust is an important component of a functioning economy… and for your business. It might seem like a loosely-related concept given that we are often talking about transactions rather than favours from friends, but creating a brand and a business that your customers trust is critical to their loyalty.

Read Article »
The Magic of the Word Free - The Marketing Butler

The Magic of the Word FREE

Did you know that the word free has actual real-life magical powers? Having something offered to you as free is even more powerful than substantial discounts and reductions. And this reaction is hardwired into our brains.

Read Article »

Sign Up for Our Newsletter

Up your game with free marketing tips, tricks and hacks direct to your inbox every month from The Marketing Butler team!

Top 5 Apps to Make Your Life Easier

Top 5 Apps to Make Your Life Easier

If your week is anything like ours, it starts out with a beautiful plan – and 8am Monday morning that plan slowly gets sent down the drain. Even though we all have the best intentions to plan out our days and weeks, sometimes things get messy.

Read Article »

BDC FinTech 2.0 Conference in Review

BDC hosted the second annual Financial Technology Conference, BDCFinTech 2.0 on Wednesday April 5, 2017. The conference was held at MaRS Discovery District in downtown Toronto and saw both startups and cornerstone financial institutions attending.

Read Article »

Can We Guess Your Growth Potential? Take This BCG Quiz!

The Boston Consulting Group’s matrix (BCG) is designed to help your company look at its product portfolio and make better strategic choices. This tool helps businesses consider growth opportunities, consider where to invest or to discontinue products. Use this tool as a way to understand your company’s current positioning and where you can develop down the road.

Read Article »

Ready to Get Started?

Get More Leads, Guaranteed, Today!